THE DREAM OF SPIRITUAL MEDIA IS BECOMING A REALITY
This Chart Shows Visitors Per Month for the Past 24 Months, as of July 8, 2011:
The total number of unique visitors during the past 24 months is 14,045,305
The total number of page impressions during the past 24 months is 17,034,634
SOURCE: eTracker Analytics
Chosen Timeframe: 07/02/2011 - 07/08/2011
JUNE 2011 PERFORMANCE:
June Visitors: 1,476,267
June Impressions: 1,729,074
Chosen Time frame: 06/01/2011 - 06/30/2011
We launched in March of 2009
NOTE: Halfway through 2011 we have already exceeded our entire 2010 traffic volume!
MY OWN SPACE 360.COM
I have been running Mos 360 for over 2 years now and have enjoyed every minute of it.
The site is a general social hub for all types of people and all types of interest, I started it on a whim one day at work when I was bored, I had come across this site called NING which I had never heard of before, but it said start your own site free !!!.
I had spent several years on Yahoo 360 which I had enjoyed for a while but had become unhappy with because of trolls and foul mouthed idiots, so I thought I will take the plunge and have a go (I had never done anything on computers other than surf), So I started MY OWN SPACE, this was very rough and ready to start with and may have looked more childlike than adult !!! lol, but it soon became more structured and with the help of my new admin team we have built it into what I think is a pretty damn good and safe place to be.
Today we hit a BIG milestone for us , and that was reaching 1000 members !!!, This is small compared to many sites but it means the world to me and everyone associated with the site.
Getting back to the title of this blog THE REASON I HAVE STAYED WITH NING , This is because without the great tools and easy applications we would never have got to this milestone. Dont get me wrong I have not always agreed with all that Ning has done and have done my share of moaning, but at the end of the day, Ning is head and shoulders above all the opposition and that is why I am happy to pay now.
May MY OWN SPACE 360.COM and Ning long work together.
Pete (Sexy Evertonian)
Creator of Mos 360.
My Modern Met has been running their own ads since 2008. By achieving high growth and traffic to their network, as well as creating high quality content, they’ve been able to secure deals with top tier ad networks and achieve CPMs in the double digits. Recently, these ad networks have brought to them site-specific buys and unique sponsorship opportunities.
Hi, I'm Alice from My Modern Met. I was asked to share my story on how we've managed to make money on our Ning network. Though our story is unique, there are common experiences we as Ning Creators will all face. Particularly if you're going to try and make money through advertising, I'd love to share with you some things we've learned along the way.
There are a whole bunch of ways to make money on your Ning network by advertising which include banner advertising with Google Adsense or ad networks, contextual advertising, affiliate sales (cost-per-click, cost-per-action, cost-per-sale), direct advertising and sponsorships. CPM (or cost per thousand) banner advertising is traffic driven, the more people you have looking at your banner ad, the more money you can make. Cost per thousand means that for every 1,000 impressions (or eyeballs), you get a certain amount of money which can range from a few cents to double digit dollars.
When I first started My Modern Met, we focused our attention on building up the community and providing interesting content. We started as a private, invite-only site and we took off the Google Adsense ads immediately, though looking back we probably could have kept them on. The reason we took them off was because our site was a little too broad, meaning we didn't have such a specific niche that Adsense was working effectively. That being said, even if you're not making a lot of money in the early stages, you want people to get used to seeing advertising on your site and making some money is better than none. We decided that it was better to use up the web real estate with interesting content. We built up our core community through friends and family. After about three months, we opened up My Modern Met to the public. Our content started to spread virally around the web, bringing in tens of thousands of people a day. At that point, we knew we were big enough to approach ad networks.
Through our own research and by talking to people at conferences, we found a bunch of ad networks that would fit with us and found out their criteria for getting accepted. We knew that we had to reach a critical mass of unique visitors and pageviews before we could even approach them. Once we hit those milestones, we reached out to them and were able to secure deals.
We manage our ads through Google Ad Manager. (Here's a good article from Hongkiat on how to set it up if you're looking into managing your ad networks or even your direct buys.)
With time and increased traffic, we were able to partner with more premium ad networks. After two years, we're now in the position where we're receiving site specific buys and sponsorship opportunities.
Here are our top ten tips on how to make money through advertising:
1. Be patient - Don't expect to partner with ad networks until you reach a minimum threshold (number of unique visitors or pageviews).
2. Research ad networks - Find out which ones best fit with your Ning network. There's a wide range of ad networks for particular niches like luxury and tech.
3. Be persistent - If you get denied from an ad network, don't give up. Approach them again after a certain period of time. Legitimacy comes with increased traffic over time.
4. Have high quality content, find your niche - If possible create original content that others would want to link to and spread.
5. Decide on your business model - Banners advertising works well for sites with high traffic, while smaller, more targeted niche sites work well with Google Adsense or affiliate sales.
6. Grow your community - What sets your site apart from blogs is that you have engaged members. Make that one of your selling points when you approach advertisers or ad networks.
7. Build traffic - Don't overlook the power of Digg, Reddit and StumbleUpon.
8. Use social media tools like Facebook and Twitter - These will also help you spread content and build up your community.
9. Get to know other Ning Creators - Find out what works for them and see if you can apply it to your network.
10. Get outside your comfort zone - Attend conferences and network. You may want to just sit at your desk and work on your site but getting out there into the real world will help you see if you're headed in the right direction, find new ideas and identify trends. This is invaluable.
I hope this information helps. Good luck to all of you Ning Creators out there and if you have any specific questions, feel free to contact me at email@example.com. Thanks!
Fellow Network Creators,
WaggleForce is a Ning Network that helps members collaborate with each other to create career clubs and get communities back to work. Vote for Waggle ForceNeighbors for Neighbors operate neighborhood-centric community-generate social networks that serve as a soundboard for voice and a springboard for action. Unlike Facebook, Neighbors for Neighbors connect people who live, work ans serve in their neighborhood with the purpose of brining people together offline to do things with and for each other. Vote for Neighbors for Neighbors
"The website was used to organise a petition to visit every local street likely to be affected by knock-on traffic.
"The council were just not listening to the community", he said. "By the end of that year we had 500 members. Now we are touching 2,500."
It's great to see Network Creators receiving recognition for their efforts, and the real-world change that comes out of Ning Networks. We hope to read more stories like this!
Thought you would be interested to know that the site I run just won 'Best Healthy Lifestyle Website' in the Hantsweb awards.The awards are for sites in Hampshire and the Isle of Wight (UK). What I thought was great was that all the other sites were created by web designers etc but Ning was judged better than them!!http://newforesttransition.ning.com/profiles/blogs/food-challenge-site-wins
Recently I have worried a lot about the network search system on my Ning network.
We have technical problems that may be inherent to all social networks, not just our Ning networks. The technology for searching inside networks that have new information added continuously is not very advanced, and this is general, not just at Ning.
So now I have written a blog post trying to explain -- in simple language -- how the search system works on a Ning network, for the benefit of my members.
I have also described a couple of alternatives to using the Ning search (which I like very much, when it works).
I would be happy if other Network Creators can adapt my explanation to their own situation. And I would be happy for any advice on how to improve the explanation I have given.
"For me I see how easy it is to get caught up in the exciting side of the business, e.g. the technology, the platform, the shiny, bleeding edge new feature. But from my experience the way to make an impact is absolutely on the strategic planning and organizational development side of things. It’s not sexy and it’s certainly not easy, but ultimately the real impact if you work on the brand side is found through fundamental organizational transformation."
So says Jordan Williams, Manager of Digital Engagement at REI. I completely agree that this is the more difficult and time consuming aspect of community management, whether on a national level or smaller group. :)
One of the great features of Ning, is that creating networks is easy and free, which means you can create test Ning Networks. This is something I always encourage, to provide a place to test out changes to design or format. In terms of planning and organization, the test network can also be used to scope out goals for the main network, brainstorm or discuss issues that come up. An alternative is to have a private Group on the primary Ning Network for this, though that provide a bit less freedom in testing ideas.
I'd argue that representing a major brand like REI brings its own challenges and expectations. However I encourage all to read this interview of a seasoned Community Manager!
We've collected Ning Networks that have inspiring design here in the past. Here's a post on Socialbrite, where LauraO shares some of her favorites. The collection includes Ning Networks focused on commercial efforts, those that are non-profit based, as well as a couple making best use of the Groups feature.
Some will be familiar, but there are definitely a few Ning Networks new to me!
What do you think of those mentioned? Which do you think should be joining as a best-designed Ning Network?
Manny Hernandez, Network Creator and Guide here on Creators, is up for a ShortyAward for his network, Tudiabetes. Shorty Awards honor the best producers of real-time, short form content on Twitter.Let's help out a fellow Network Creator and vote! Tudiabetes, a "community of people touched by diabetes", is currently in 4th position in the health category. To vote, just tweet:I nominate @tudiabetes for a Shorty Award in #health because...(add reason here)Visit Tudiabetes.org to see the amazing work Manny has done so far then add your reason in the tweet. You can do this on Twitter.com, with any Twitter client, or using the voting box on Shortyawards.com.