There is so much of it now everywhere! Nearly everyone is tired of them! However...
1) Most digital ads are considered “acceptable” by consumers, as they don’t impose themselves on.
2) 80% of consumers think that digital ads sometimes are useful in finding new products, researching a purchase, or assisting with the shopping process or consumer browsing behaviors.
3) Only 4% of consumers say behaviourally that targeted ads are their biggest online concern.
4) 85% of consumers prefer the ad-supported free internet over an ad-free internet in which they would have to pay for content. And what`s YOUR OPINION?
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