When trying to launch social media presence of your business, you may think there is nothing that can be done wrong. It`s so easy to create pages in social media, or begin growing website on DIY platforms, so whу to worry?
The thing is, there is indeed a list of NOT TO DO mistakes that people sometimes do when trying implementing their ambitious plans in social media field. Whether it is a social media business page or a personal social network, avoiding these failures will help you become successful more quickly.
So, for achieving success, you’d better don’t...
Forget about social media strategy. You may think; hey, that`s really just wasting of my time! Just do everything by intuition. Following this logic, let’s then avoid creating business plans, setting goals, analyzing your results and changing instruments!
Ignore interests of your target audience. Right, who cares what people think - you know better that the materials you create about YOUR favorite topics are surely great! So why to bother analyzing topics in which customers are really interested in, exploring tendencies and social engagement? Right, let’s feed them with what they don’t like until they love it.
Delete negative mentions and feedbacks. Of course, that’s the smartest way every solid company follows! No need to write long excuses, no need to solve current problems, and even no need to improve your business. No feedback - no problem.
Spam as much as you can. Sure thing, you`ve created a web space for your brand or your business - so let’s send messages every single day to everyone who you see online. Relevant materials? - Oh c’mon, there must be messages about your business and only your business. More links! More selling content! Even though you wouldn’t read these kind of messages if you get them from any other company, but you are not like the other people, other people will definitely read every single message from you and be happy about it.
Always publish the same content. Why to bother experimenting and making things different if people like stability? Let’s create the same kind of content all the time. Just like we all like eating every day the same food, reading the same stuff every day is also fine.
Do it yourself - you don't need any assistance! The more people you hire, the more additional costs, and it is well known that social media management is really easy to do! Somewhat two hours per a is a certain guarantee that your social networks and social media pages become successful in no time! Sure thing!
Prefer quantity over quality! Right, who eventually cares whether you publish more or fewer posts? People will not pay attention at such details anyway.
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